adgamify is a Captello alternative for marketers who want always-on, embeddable branded games rather than event- and booth-centric lead capture. It offers 6 replayable templates, one-line embed or QR, per-client whitelabel, and transparent pricing from $24.99/client/month with 68% average opt-in.
Captello is generally known as an event and trade-show lead-capture platform with a large library of digital activations — spin to win, whack-a-mole, trivia — plus live leaderboards and custom forms, often licensed per event for booths and virtual events.
adgamify overlaps on games and lead capture but is built for always-on, embeddable campaigns rather than event licensing. Its whitelabel, replayable games — Tap Rush, Stack, Snake, Glide, Vault, and Bricks — live on your landing pages, sites, and QR codes year-round, capturing consented emails on every play.
This guide compares the two fairly and shows where each fits. adgamify still handles events well via lead capture games for trade shows and QR code games. Start free — no credit card.
Turn this into a live campaign in about an hour
Pick a branded game, customize it, publish. Free to build — you only pay when you go live.
Where Captello still fits
Captello is a reasonable choice if your primary need is on-site event lead capture with badge/app scanning, per-event licensing, and booth-team workflows. Teams whose entire program is live events may prefer that event-native focus.
adgamify is built for always-on lead generation that also covers events, with transparent subscription pricing and per-client whitelabel. If you want one platform for both your website and your booth, adgamify fits better.
Pricing
Transparent, per-client plans (not per-event licenses), each including templates, whitelabel, prize codes, leaderboards, lead capture, opt-in tracking, and CSV export:
- Starter — $24.99/client/month: 1 active campaign.
- Growth — $59.99/client/month: 3 active campaigns.
- Scale — $99.99/client/month: 20 active campaigns.
See event lead generation games for the on-site playbook, or see pricing.