Alternatives

A Captello Alternative for Always-On Campaigns (2026)

Q: Do I own the leads?

Yes — one click CSV export with opt in status. See gamification software with CSV lead export.

3 min read·Updated July 2026

Quick answer

adgamify is a Captello alternative for marketers who want always-on, embeddable branded games rather than event- and booth-centric lead capture. It offers 6 replayable templates, one-line embed or QR, per-client whitelabel, and transparent published pricing from free to $99/client/month for agencies.

Captello is generally known as an event and trade-show lead-capture platform with a large library of digital activations — spin to win, whack-a-mole, trivia — plus live leaderboards and custom forms, often licensed per event for booths and virtual events.

adgamify overlaps on games and lead capture but is built for always-on, embeddable campaigns rather than event licensing. Its whitelabel, replayable games — Tap Rush, Stack, Snake, Glide, Vault, and Bricks — live on your landing pages, sites, and QR codes year-round, capturing consented emails on every play.

This guide compares the two fairly and shows where each fits. adgamify still handles events well via lead capture games for trade shows and QR code games. Start free — no credit card.

Why marketers look for a Captello alternative

Event lead-capture platforms are strong at the booth, but marketers often want an alternative when they need:

Always-on campaigns embedded on sites and landing pages, not just event licenses.
Replay depth that pulls players back between and beyond events.
Transparent per-client subscription pricing rather than per-event licensing.
Agency whitelabel and billing across many clients.

See the full field in best gamification marketing platforms.

How adgamify is different

Always-on, embeddable games via a one-line script, hosted link, or QR — see embed a game on a landing page.
Replayable score games — built around a leaderboard that gives players a reason to come back.
Per-client whitelabel with transparent published pricing from free to $99/client/month for agencies.
Consented capture — email opt-in built into the play itself, exportable to CSV.
Still event-ready — print the auto-generated QR for booths and packaging.

Turn this into a live campaign in about an hour

Pick a branded game, customize it, publish. Free to build — you only pay when you go live.

Start building free See pricing

Where Captello still fits

Captello is a reasonable choice if your primary need is on-site event lead capture with badge/app scanning, per-event licensing, and booth-team workflows. Teams whose entire program is live events may prefer that event-native focus.

adgamify is built for always-on lead generation that also covers events, with transparent subscription pricing and per-client whitelabel. If you want one platform for both your website and your booth, adgamify fits better.

Pricing

Transparent, published plans (not per-event licenses), each including templates, prize codes, leaderboards, lead capture, opt-in tracking, and CSV export:

Free — $0: build and brand unlimited games; publish one live and capture up to 50 leads.
Event Pass — $249, one time: a single show, live for 30 days, full whitelabel.
Season — $1,490/year: unlimited games for one brand.
Agency — $99/client/month: a whitelabel workspace per client, with volume pricing at 10+ clients.

See event lead generation games for the on-site playbook, or see pricing.

Frequently asked questions

Can adgamify replace Captello for events?

Yes for many teams — every campaign gets a hosted link and QR code for booths, plus always-on embeds for your site. See lead capture game for trade shows. Start free.

Is pricing per event or per month?

Free to build, or a flat $249 event pass, $1,490/year for one brand, or $99/client/month as an agency — so campaigns can run year-round, not just during an event window. See pricing.

Where can the games live?

Anywhere you can paste a line of HTML, plus a hosted link and auto-generated QR code for print, packaging, and booths.

Do I own the leads?

Yes — one-click CSV export with opt-in status. See gamification software with CSV lead export.

Ready to earn replays instead of renting attention?

Start a branded game free — capture emails, fill a leaderboard, and export your audience anytime.