Comparison

Gamification for Marketing Agencies: Run Branded Games for Clients

3 min read·Updated July 2026
Quick answer

Marketing agencies add gamification by running whitelabel branded games for clients under each client’s brand. adgamify gives agencies per-client workspaces, 100% whitelabel games, native lead capture, and per-client pricing from $24.99/month you can bill straight through — with campaigns live in about an hour.

Gamification is an easy service line for a marketing agency to add: branded games are a differentiated deliverable, they capture leads clients can measure, and they can be productized across your roster. The blocker is usually tooling — most gamification products are built for a single brand, not an agency juggling many clients.

adgamify is built for the agency model. It ships 6 score-based branded games — Tap Rush, Stack, Snake, Glide, Vault, and Bricks — that are 100% whitelabel, with a separate workspace, audience, leaderboard, and branding per client and per-client billing you can pass through.

Here is how to run gamification as a service. Start free — no credit card.

Why gamification is a strong agency service

  • Differentiated deliverable. A branded game stands out from another popup or landing page.
  • Measurable results. Native lead capture (68% opt-in) and leaderboards give clients hard numbers.
  • Repeatable and productizable. Templates mean you can offer a fixed-scope "gamified campaign" package across clients.
  • Billable margin. Per-client pricing you can mark up or bundle into a retainer.

See campaign angles in gamified marketing campaign ideas.

How the agency workflow works

adgamify keeps each client cleanly separated:

1. Create a workspace per client and apply their branding. 2. Pick a game and configure prizes, difficulty, and the lead form in the live editor. 3. Publish via one-line embed, hosted link, or QR code. 4. Hand over results — export the audience to CSV or plug into the client's stack.

Because each client has its own subscription, you bill it straight through. Most campaigns go live in about an hour.

Turn this into a live campaign in about an hour

Pick a branded game, customize it, publish. Free to build — you only pay when you go live.

Start building freeSee pricing

Pricing for agencies

Per-client, all features included, easy to mark up:

  • Starter — $24.99/client/month: 1 active campaign.
  • Growth — $59.99/client/month: 3 active campaigns.
  • Scale — $99.99/client/month: 20 active campaigns.

See white-label marketing games for agencies and gamified marketing platform pricing.

Frequently asked questions

Can an agency run gamification for many clients?

Yes. Each client gets a separate workspace, audience, leaderboard, branding, and subscription, so campaigns never mix. Start free.

Is it whitelabel enough to resell?

Yes — adgamify is 100% whitelabel per client, so it is invisible to clients and their audiences. See white-label marketing games for agencies.

How do agencies bill it?

Each client subscription can be billed straight through or bundled into a retainer, giving you clean per-client margin.

How fast can we deliver a client campaign?

About an hour using the live editor and a one-line embed, hosted link, or QR code — no developer needed.

Ready to earn replays instead of renting attention?

Start a branded game free — capture emails, fill a leaderboard, and export your audience anytime.

Start building freeSee pricing

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